Factors Driving the Transformation of India's Educational Ecosystem
India's educational ecosystem is undergoing a transformative shift driven by various factors such as rapid technological advancements, investments in machine learning, and changes in pedagogical models. With the integration of online examinations by over 82% of educational stakeholders and the implementation of new policies, the question now is not whether but how the landscape will change by 2030.
The Relevance of Brand Purpose in 2024
In our ever-evolving world of Marketing Communication, one concept has risen to the forefront and shows no signs of stepping back: brand purpose. It's not just a catchy phrase or a temporary trend; it's a strategic one, especially for Chief Marketing Officers (CMOs) in 2024.