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Factors Driving the Transformation of India's Educational Ecosystem
India's educational ecosystem is undergoing a transformative shift driven by various factors such as rapid technological advancements, investments in machine learning, and changes in pedagogical models. With the integration of online examinations by over 82% of educational stakeholders and the implementation of new policies, the question now is not whether but how the landscape will change by 2030.
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The Relevance of Brand Purpose in 2024
In our ever-evolving world of Marketing Communication, one concept has risen to the forefront and shows no signs of stepping back: brand purpose. It's not just a catchy phrase or a temporary trend; it's a strategic one, especially for Chief Marketing Officers (CMOs) in 2024.