Udhyam Learning Foundation

Building a thriving and supportive ecosystem, where every individual feels empowered.

Over a dynamic two-year partnership, we’ve significantly impacted Udhyam’s narrative. From orchestrating two major events with on-ground support to crafting a flagship ecosystem event marked by an evolving design languages over three months—flexibility is our forte. 

We’ve steered multiple impactful campaigns and catalyzed Udhyam’s social media growth, propelling followers from 2k to 18k through a game-changing annual report. Bridging seemingly different verticals, Vyapaar and Shiksha, our unified messaging strategy has stitched together a cohesive Udhyam narrative. 

Execution and Results

Several First-to-Market techniques, including:

  • On LinkedIn, we saw a follower growth of 188.8% from January to December. 

  • During Prayaas event, we witnessed a 1200% increase in reposts on LinkedIn, 285% increase in impressions on Twitter and a 69% increase in engagements on Instagram. 

  • The Annual Report 2023 was launched through a series of videos & infinity scroll/carousels, with an average reach of 950 on LinkedIn for 4 posts. 

  • The International Day of Rural Women Campaign witnessed a 6,883% and a 2,139% increase in FB engagement and impressions, respectively. 

  • The flagship year-end campaign, ‘Main Bhi Entrepreneur’ was conceptualized and commenced, with the launch date teentative scheduled for Jan’24 

A captivating blend of information and inspiration covering important events and news.

A pre-launch video that captures the essence of
the campaign ‘Main Bhi Entrepreneur’

A powerful video
conveying the power
of entrepreneurship
in India. 

A celebratory post highlighting a milestone for the Udhyam Vyapaar team. 

A celebration of the industries that make India entrepreneurial represented.

GS is a deeply committed organization that believes in partnering to achieve set goals. They have demonstrated strong diligence and a flexibility in their approach and have with them young talented and dedicated professionals who believe in the spirit of ownership. It’s a pleasure to have them partner with us as we journey to build our brand.

Hemlata Varlani

Lead - Marketing & Advocacy, Udhyam Learning Foundation